Deep Linking Features
- Deferred deep links (content after install)
- Universal Links (iOS) and App Links (Android)
- Smart routing and fallback logic
- QR code deep link generation
- Deep link analytics and attribution
Link Types
Standard Deep Links
Direct links to specific in-app content for users who have the app installed.
Deferred Deep Links
Links that route users to content even after going through the app store.
Universal Links (iOS)
Apple's standard for seamless web-to-app linking on iOS devices.
App Links (Android)
Google's verified links for instant app opening without prompts.
How Deferred Deep Links Work
- User clicks link (app not installed)
- Link data stored with device fingerprint
- User goes to app store and installs
- On first open, SDK retrieves stored data
- User lands on intended content, not home screen
Use Cases
Marketing Campaigns
- Link ads to specific product pages
- Route email links to relevant app sections
- Connect social posts to in-app content
User Acquisition
- Referral programs with tracked links
- Influencer campaigns with unique URLs
- QR codes for offline-to-app conversion
Re-engagement
- Push notifications to specific content
- Retargeting ads with context
- Abandoned cart recovery
Smart Routing Logic
- Detect if app is installed
- Route to app or app store accordingly
- Platform detection (iOS/Android/Web)
- Fallback to mobile web if needed
- Custom fallback destinations